Persuasion Power Tip #20: Learn What Elvis Presley Has to Say About Excellence

Red Guitar

If you love what you do and do what you love, or aspire to this reality, don’t miss the new cinematic offering about the King of Rock and Roll from the visionary director-producer-writer, Baz Luhrman. It’s another love letter to the legendary entertainer and humanitarian, following the 2022 box office smash biopic, Elvis. Unlike the earlier pairing…

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Persuade with a Clear and Easy Call to Action

This image shows a red hotel reception desk bell.

If you want to increase the ROI of your content marketing budget (and who doesn’t), include a simple and meaningful call to action (CTA) every chance you get. Not only is this kind of prompting known to work, but it’s also an effective way to show respect for the busy business professionals you want to…

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